“No, not the Moon, but a Bright Dial...” (O. E. Mandelstam): Experience of Poetic-Ideographic Analysis

The principles of the formation author’s poetic ideography are highlighted — a new direction in study texts, which is currently developing at intersection theoretical and practical lexicography. main goal this approach to identify describe individual pictures world their representations lexicographic parameters. Both general model proposed poetic-ideographic analysis concepts associated with cognitive-discursive interpretation text presented article. They are: global individual-author’s worldview, local picture fragment world, dictionary have features representation within framework various structures: integral global-event, local-fragmentary, macro- micro-situational. used process poem “No, not moon, but bright dial...” (O. E. Mandelstam), carried out article on basis developed model, its stages, tasks. prospect research worldview O. Mandelstam, first edition book “Stone”, as well compilation ideographic poet’s language.